As an affiliate agency, we act as an interface between the network, publishers and you. From the strategic development of the programme to the implementation, we help you every step of the way.
Affiliate marketing is one of the online marketing channels with the lowest investment risk. Affiliate programmes enable efficient use of your advertising budget for a wide range of website objectives.
The term performance marketing describes the use of instruments in online marketing with the intention of achieving a measurable result or a transaction from the user. The term is composed of the two terms performance and marketing.
Performance means „achievement“ and refers directly to the way in which this marketing is rewarded. The remuneration is exclusively performance-related and is based on success-based marketing models. These include pay-per-click, pay-per-sale and pay-per-lead. These models are particularly different from billing methods that are based on reach. In particular, these methods compete with the frequently used CPM (thousand-contact price).
From a marketing point of view, performance marketing is clearly assigned to direct marketing. It thus belongs to the group of below-the-line communication and must be treated accordingly. Basically, performance marketing is an equivalent modification of direct marketing in relation to interactive media. Furthermore, it is an integral part of the media mix and should be used by companies with the aim of customer acquisition and customer retention.
As an affiliate marketing agency, we see ourselves as the interface between advertiser and publisher.
We support you from the correct setup of all relevant affiliate tracking tools to the right selection of affiliates.
In addition to the operational support and setup of affiliate programs, we also work in an advisory capacity.
So if you already have an affiliate program and want to have the previous activities evaluated, you have come to the right place.
Let’s have a chat about your affiliate marketing.
We are available for you via email, phone and contact form – or of course at your site.
AddWiser Ltd N.V.
Klipstraat 13,
Willemstad, Curacao
info@addwiser.info